EA announced another charity initiative today, promising to donate a portion of sales for the upcoming Zero Dark Thirty Map Pack, for the as of yet unreleased Medal of Honor: Warfighter. The full press release is featured below, but to put it briefly, the new map pack will included two multiplayer maps inspired the upcoming Zero Dark Thirty movie, directed by Kathryn Bigelow and written by Mark Boal. These locations are modeled on real life locations inside Pakistan, and rumored to be part of the hunt for Osama bin Laden, although neither is the actual location where he was ultimately found.
While the press release does mention a 1 million USD minimum donation to charities benefiting veterans and their families, I feel it is important to distinguish the fact from the spin here. Specifically, in the body of the press release, EA clarifies their statement by stating that one dollar for every Medal of Honor Warfighter Zero Dark Thirty map pack sold will go to charity. This is a rather large distinction from the byline, however. Hopefully, EA will sell a million copies of Zero Dark Thirty, but that remains to be seen; either way, anything that benefits our Brothers and Sisters both in and out of uniform is something that we feel strongly about.
EA and Sony Pictures Entertainment Join Forces to Support EA’s Project Honor Initative with Medal of Honor: Zero Dark Thirty Map Pack, portions of sales to be donated to charity.
EA to Donate $1 Million Minimum to Charities Benefiting the Nation’s Armed Services and Their Families
REDWOOD CITY, Calif. – September 10, 2012 – Electronic Arts (NASDAQ: EA) and Sony Pictures Entertainment announced today a unique, philanthropic-directed, cross-promotional partnership in North America that will result in a $1 million minimum donation to charities benefiting the nation’s veterans. In anticipation of the release of the Columbia Pictures and Annapurna Pictures’ Zero Dark Thirty, directed by Academy Award® winner Kathryn Bigelow and written by Mark Boal, and the EA game Medal of Honor™ Warfighter, players can help give back to the nation’s real warfighters with the Medal of Honor Warfighter Zero Dark Thirty Map Pack. EA will donate a portion of map pack sales* as part of its commitment to give back at least $1 million through its Project HONOR campaign, a program created to drive charitable contributions to nonprofit veterans organizations. The pack will be available for sale** in North America the week of December 17, in conjunction with the theatrical debut of Zero Dark Thirty, for $9.99.
“Working with Project HONOR is a meaningful way for us to continue our support for combat veterans throughout the armed services,” said Mark Boal, writer-producer of Zero Dark Thirty. “We are thrilled to be a part of this effort, and we’re humbled that EA is stepping up to the plate with such a significant contribution.”
The Medal of Honor Warfighter Zero Dark Thirty Map Pack includes two new multiplayer maps inspired by real world locations. Set in one of the most dangerous hotspots in the world, the first map is Darra Gun Market, Pakistan’s flourishing arms bazaar. Darra, the largest illegal arms market in the world, is a tribal land based on two principles – hospitality and revenge. No police are allowed to enter the area and the laws are made by the tribal leader. The second location is Chitral, which sits in the far north of Pakistan, bounded by Afghanistan to the west and China to the north. It is a remote, rugged area governed by tribes that will not allow even the Pakistani army to operate there.
“Medal of Honor Warfighter is inspired by real world events, real operations, and real warriors,” said Peter Moore, Chief Operating Officer at EA.“We’ve teamed up with Sony Pictures Entertainment to give back to the Special Operations community in honor of the sacrifices they and their families have made for their country and to connect people to the story of the greatest manhunt our world has seen.”
Written by actual U.S. Tier 1 Operators while deployed overseas, Medal of Honor Warfighter puts players in the boots of today’s most highly trained and skilled warriors to experience missions that have an intense sensory connection to real world terrorist threats. From rescuing hostages in Abu Sayyaf’s stronghold in the Philippines to assaulting Al-Shabaab’s “Pirate Town” on the Somali Coast, Medal of Honor Warfighter features international hotspots in the single player campaign and introduces international Tier 1 Operators in multiplayer allowing gamers to show their national pride online.
Medal of Honor Warfighter will be available in North America on October 23 and in Europe on October 26 for the Xbox 360® video game and entertainment system, PlayStation®3 computer entertainment system and PC. In Europe, the Pakistan maps and SEAL team 6 inspired weapon loadouts will be included in the Medal of Honor Warfighter The Hunt Map Pack, also available the week of December 17 for £7.99.
For a decade, an elite team of intelligence and military operatives, working in secret across the globe, devoted themselves to a single goal: to find and eliminate Osama bin Laden. Columbia Pictures and Annapurna Pictures’ Zero Dark Thirty reunites the Oscar® winning team of director-producer Kathryn Bigelow and writer-producer Mark Boal (The Hurt Locker) for the story of history’s greatest manhunt for the world’s most dangerous man. Gamers will be able to view the film trailer in the Medal of Honor Warfighter Limited Edition game disc when the game launches in October. For more information on the film, please visit www.zerodarkthirty-movie.com. Zero Dark Thirty will be released in theaters nationwide on December 19, 2012.
For more information on Medal of Honor Warfighter be sure to visit www.medalofhonor.com, and www.facebook.com/medalofhonor, or follow on Twitter® at www.twitter.com/medalofhonor. Press assets are available at www.info.ea.com.
* For each Medal of Honor Warfighter Zero Dark Thirty Map Pack sold, EA will donate $1, with donations split among participating nonprofits.
** The Medal of Honor Warfighter Limited Edition includes the Medal of Honor Warfighter Zero Dark Thirty Map Pack in North America and Medal of Honor Warfighter The Hunt Map Pack in Europe at no extra charge. Players that pre-order Medal of Honor Warfighter before the game launches on October 23 are ensured a copy of the Limited Edition. Conditions and restrictions apply. See www.medalofhonor.com/zdt